Tuesday, December 18, 2007

Silent land

All the time and money behind this film has been donated by a number of partners of Rainforest Concern, a Registered Charity based in UK, established to protect threatened natural habitats and the biodiversity they contain, together with the indigenous people who still depend on them for survival. Rainforests destruction is causing a quarter of the world’s annual carbon emissions - more than the entire global emissions for planes, trains, automobiles and ships.

If you are looking for an unusual but very proper gift - with just £25 you can also sponsor half an acre. Donations will go towards the purchase and protection of some of the most threatened and species rich rainforest in the world, in partnership with local communities. Recipients of the gift will also get a personalised certificate while those sponsoring 2 acres or more will also receive a Rainforest Concern T-shirt.

The campaign target is to purchase and safeguard 70,000 acres of highly threatened rainforest in North West Ecuador in South America, home to some of the planet's most endangered species. This area, known as the Choco-Andean Corridor, also links two reserves avoiding creating isolated islands of rainforest where animals and plants become trapped and unable to migrate.


The wall of condoms

In the city of Porto Alegre, Brazil, on December 1st at World Aids Day, this creative outdoor made of more than 500 condoms was displayed in a lot of places.

Passing byers were invited (the copy sais "Take out a condom and help the fight against aids" ) to take condoms from it, making the word AIDS to vanish. What an effective way to increase awareness regarding the use of condoms, in order to stop AIDS proliferation.


Saturday, December 15, 2007

Googled Google

A viral trial for Google Tv Ads.


Make the logo bigger, bigger, bigger :))

Quite hilarious but it seems to be true.
From World Wide Wadio, a message for Christmas!


Fear of the Dark Knight

TheGothamTimes.com launched their online edition with a viral marketing game: the Dark Knight, which is a reflection of the related stories from the print edition.
On www.thegothamtimes.com, if you will inquiringly push on the HAHAHA rip, this will bring you to www.thehahahatimes.com, known as “the joker/vandalized version” of the Gotham Times project.
play it right!

South Park inspired World of WarCraft

A new ad campaign signed by Blizzard, featuring characters inspired and played by celebrities.
Bring in Blizzard’s newest ad campaign. These guys have even targeted the audience making the commercials in French and Spanish.
Learn from Jean Claude Van Damme how to bring out the sheep asleep in you!


BBC: homage to the golden days, but in a new look

At the 10th anniversary of the websit, BBC apperead with its new look on the home page, on a beta format.

According to http://www.guardian.co.uk/media, The redesign marks the first stage of the rollout of new features aimed at what the BBC said was its plan to deliver a "reinvented" bbc.co.uk providing a "world-class on-demand user experience"

You can customise the range and detail of content, and get yourself new widgets. The surprise ist hat each widget is also customisable, and not only for your entertainment. Users will also be able to listen to BBC Radio live directly from the homepage and browse BBC TV schedules.

The home page also presents a "BBC1 analogue clock" in the top right-hand corner, seen as an "homage to the 'golden days' of analogue programming" and "bizarrely reassuring.

Range Rover is pushing the digital limits in 2008

Now, the customers will have the ultimate experience of an online drivetest, thanx to a campaign launched by the company of a luxury sports utility vehicle: Land Rover.
The customers will be driven to a microsite landrover.co.uk/rangerover (not already available) which will support digital and direct marketing for 2008, including the carbon dioxid offsetting program and other plans.
On the sote, yopu will be able to choose the features you’d like to have for your car, an dat the end, you can download the key.
The digital creative director at Wunderman, Say Evangelou: “The press advertising and outdoor make the initial statement and when you go into the site it is the digital extension that is able to tell the whole story. The user’s ability to download while they tour means their journey is uninterrupted. Then later, they can absorb the product.”

Wunderman is supposed to be the largest digital, creative and relationship marketing agency in the UK. Alongside Land Rover, clients include MSN, Learn Direct and San Miguel.


Friday, December 14, 2007

Xmas carol, by MAC vs PC

Cool animated Mac vs PC ad.


Let it snow

Short, simple and paper-free. This is the Christmas message from Connect Advertising.